PUTRI WULANDARI: A FIKOM UG ALUMNA WHO INSPIRES THROUGH EDUCATIONAL CONTENT STRATEGIES AT KUMON INDONESIA

Hello, Fikomers!
In this edition of FIKOM CAREER, let’s get to know one of our inspiring alumni, Putri Wulandari, a 2018 graduate of the Faculty of Communication Sciences, Universitas Gunadarma (FIKOM UG), who is now pursuing her career as a Social Media Specialist at Kumon Indonesia.

In her role, Putri is responsible for developing social media content strategies, designing editorial calendars, and ensuring that every post consistently reflects Kumon’s brand voice. She also conducts performance and engagement analysis to understand audience preferences and enhance the reach of Kumon’s educational messages for parents and students across Indonesia.

The knowledge and skills she gained during her time at FIKOM UG have become a solid foundation in her professional journey. From storytelling and audience research to understanding digital trends and social media behavior, everything she learned helps her create content that is educational, relevant, and impactful.

Putri emphasizes that her learning experience at FIKOM not only shaped her technical abilities but also sharpened her strategic thinking and communication sensitivity, two essential traits in today’s creative and digital industries.

According to Putri, the digital world requires us to continuously adapt and learn something new every day. She encourages FIKOM UG students to stay updated with communication trends, expand professional networks, and be brave enough to take on new and challenging opportunities.

Putri Wulandari’s journey is a real example of how FIKOM UG graduates are fully equipped to compete in the digital industry. With a combination of academic knowledge, creativity, and an innovative spirit, FIKOM alumni continue to bring pride to Universitas Gunadarma through their contributions across various fields of communication.